Europe is slowly opening up after the COVID-19 lockdown. After weeks of isolation people are finally allowed to go out for a walk, factories are re-starting their production machines and office employees will soon be starting back. Now is the time create a thriving team culture. 

Each team member has had their own difficult situations to overcome; some have had to share home office with kids who have been doing home-schooling, others who usually love being active are feeling claustrophobic at not being able to exert themselves in the gym or on a long outdoor bike ride. Maybe over the last few weeks work has not always been foremost on their minds.  Now is the ideal time to “re-align” and create or revise your team culture. Many of us have been obliged recently to contemplate what matters to us most. What are our values, whether at home or at work.

What is Culture?

Culture is often overlooked by leaders because it can seem too abstract. Actually, it’s quite concrete once we sit down and discuss it with our team. A thriving team culture creates cohesion, pride, team spirit, accountability, open communication, inclusion, productivity and therefore a high-performing team. Creating a team culture is the way to bring that cohesion and team spirit back to the forefront if it is has slipped a bit during lockdown.

What are we referring to when we say culture? Culture is a set of norms accepted and encouraged by the group; acceptable ways of behaving, communicating and getting things done, for example:

1. Giving Feedback: What is the acceptable way that our group gives feedback to one another?
2. Risk-taking: Do we plan and wait until we are more “certain” or jump and “fail fast”.
3. Disagreeing: Is it acceptable to disagree openly with another teammate in a group meeting and encourage constructive conflict or is that rather frowned upon?
4. Decision-making: What is a productive way for us as a team to make decisions?
5. Problem-solving: How do we problem-solve when we have little time on our hands, etc.

The team creates it own culture

There are different methods of creating your thriving team culture. What is essential is that it be created by the team, not a few individuals or leaders. Below is a 4-step activity you can start with, there are obviously other methods. This exercise can be done face-to-face or virtually. If you plan to do it virtually then consider planning 4 short sessions rather than one long session.

If you do the below 4-step activity you need to invest time in the discussion part of the activity (step 2). Give every team member the opportunity to express themselves and allow for possible introverts to have their say about how they also envision the team functioning well.

The important message here is that it is the team that creates the culture it believes in. You’ll need to discuss common values and therefore have every member speak up. This could be difficult on a virtual culturally diverse team, so prepare well for that moderation hurdle.

Step 1 to a thriving team culture: Plot a Culture Map

Each team member plots themselves on a Culture Map along 4 scales related to behaviour or communication. Each scale shows  each team member’s preference (see sample culture map below). The four scales can be varied, but those that create strong discussions often are:

1. Building trust and managing conflict
2. Problem Solving techniques
3. Decision making – do you feel the need to be involved or not
4. Dealing with uncertainty / risk-taking,

Similarities and differences between team members are more obvious once everyone is plotted on the map. Remember, differences can be complementary and can enhance creativity and problem solving solutions, therefore don’t play them down.

Step two: Discussion

This is the most essential part of the exercise. Do not skip it. This is the time for discussion. Let’s zoom in on scale 1 above and use it as an example.

Ask each person to discuss their preferences according to what they plotted. In the above example, which looks at communication and how we give feedback or disagree, Elena might come across to Emmanuel as being domineering or aggressive. She may not realise it. You could probably discuss here what the benefits are of having somebody always play devil’s advocate and on the other hand discuss how important it might be with clients to have colleagues who steer away from conflict, such as Emmanuel.

Expect Disagreements

Consider how team behaviour might differ according to what Elena’s role is. If she is the leader of the team it might come across differently compared to if she is not. You might discuss what conflict actually means to the individuals. For some it could mean saying, “I think your plan is really inefficient and our client will hate it.” This could come across as quite aggressive for some Asian cultures. For others, conflict could be as simple as a gentle disagreement. Another topic to discuss here is when (if ever) do the individuals feel comfortable disagreeing; do they need a relationship of trust before being able to disagree?

Discussing preferences creates inclusion

This discussion is the heart of the workshop and to creating a thriving team culture. Each person openly speaks about what their preference is.   Discuss each scale and only then move onto step 3. If you do this as a virtual workshop you may prefer to do one complete scale from step 1 to step 4 during each virtual session.

Step three: Write a Strategy for a thriving team culture

Discuss a strategy to be more efficient (if necessary) thereby creating your ideal team culture. For the above scale, your discussion might start with:

1. How can we come up with good ideas and exchanges in the future and get everyone involved, including those who don’t like conflict?
2. Let’s create more open/transparent discussions within the team?
3. Ensure everyone on the team is listened to, both the risk-takers and the risk-averse even though some of them have stated they don’t like to enter conflict?
4. Can this knowledge help us run more productive meetings?

Step four: Team Charter

Write your Team Charter. The team follows the “behaviour and norms” of the charter. It is important to write them somewhere the whole team has access to and each member can occasionally go back to them and review them.

The Team Charter should be “Our Culture”: Not yours, not mine, but ours. It is a culture in which each team member thinks: “I feel comfortable working here because my values are appreciated. I feel I can be myself and therefore it brings out the best of me.”